The Finest Cashmere in the World
We source the world’s finest cashmere from our goats on the remote plains of Inner Mongolia. Here, each fibre is carefully hand-selected for its softness and durability.
Our skilled artisans then craft this rare material, blending their traditional techniques with our timeless design to create elegant, long-lasting pieces that you know as Illann.

The Illann brand began as a result of our passion for high-quality cashmere. We noticed that garments made from substandard cashmere lack durability. We therefore spent time sourcing the finest quality yarns for our garments, ensuring they look better and last longer. The name Illann means striving for success, standing out from the ordinary, and creating balance. These core principles guide us in designing and producing our luxury garments.
Our yarns are sourced from the longest, thinnest fibres found in Inner Mongolia, renowned as the world’s finest source of cashmere. The harsh and unforgiving Mongolian climate requires cashmere goats to grow a thick fleece of long outer hairs and an undercoat of fine, soft hairs.
Each spring, the down is carefully combed to remove dirt, grease, and unwanted long hairs. A single goat produces only three to four ounces of cashmere, enough for just one-third to half of a jumper.

While this makes our cashmere naturally more expensive, it results in garments that ‘pill’ less and maintain their shape for many years. Many of our pieces feature subtle, unique details that set them apart. Some are entirely new designs, while others reinterpret modern classics.
Our London-based design team brings decades of experience, having worked with some of the world’s most prestigious fashion houses in London, Paris, New York, and Milan.
With their expertise and creative vision, they have crafted the Illann collections to reflect a perfect balance of countryside charm and urban sophistication.

Our garments are designed to seamlessly transition from countryside serenity to city sophistication. Our pieces offer timeless elegance and unrivalled comfort

Originally founded in rural Shropshire, we are now proud to be based in Burnham Market, Norfolk.
